Jul 14, 2025
Written by

Ani Gottiparthy
July's midpoint release is all about giving you better insights into why you win and lose deals.
Before Hindsight | Now with Hindsight |
---|---|
Dig through call transcripts and CRM notes manually | Get AI-generated summaries and deal takeaways instantly |
Make assumptions about why deals are lost | See structured scores across Product Fit, Execution, Price, and more |
React to anecdotal rep feedback | Spot patterns and trends across any time period |
Share learnings in scattered docs and Slack threads | Export tagged quotes and insights directly into reports or slides |
Skip Deal Reviews because of limited resources | Analyze every deal with an unbiased, thorough AI assistant |
What’s New Today
Deal Scores
Our AI now scores each deal across five critical dimensions: Product Fit, Sales Execution, Relationship Strength, Price Sensitivity, and Competitive Intensity. These 1 to 5 scores are generated from your unstructured data, helping you measure and track deal quality over time.
Deal Metrics combine qualitative and quantitative insights in a way that help inspire and align your team's strategy.

Deal Briefs
Every deal now comes with a clean summary and clear takeaways. Perfect for sales reviews, product feedback, and executive visibility. Create a Single-Source-of-Truth that influences how your business learns from prospects and customers.
Deal Metrics and Deal Briefs are accompanied by a rehaul of the Deal Overview page. For existing users, re-sync and re-analyze a deal see briefs and scores.
Period-over-Period Analytics
You can now compare performance across any two time periods. Quickly see if your deals this quarter show better fit, stronger execution, or less price pressure than last.

Workflow and Usability Improvements
Triage & Verify Workflow V1 to help teams review and refine AI outputs
Export Quotes by CSV for fast sharing
More Powerful Filters to isolate key segments when analyzing competitors
Improved Accuracy in quote tagging and decision driver detection
Coming Soon
These upgrades are just the beginning. Our end of the month release will include:
Push to CRM: Sync insights back to Salesforce or HubSpot
Complete Report Engine Rewrite: Flexible, fast, and built for cross-team reporting
Custom Metrics: Define and track what matters most to your business
If you'd like Beta access to these features, reach out in your Slack Connect channel!
A Smarter Way to Learn from Your Deals
This release is part of a larger shift: helping teams deeply understand their pipeline and take focused action.
Hindsight helps:
Sales teams improve execution with targeted coaching
Product teams identify common blockers or unmet needs
Marketing teams refine messaging based on real objections and decision drivers
If your GTM team is still guessing why deals are won or lost, now’s the time to change that.