Why Hindsight
Coaching and assets backed by real deals
Workflows
Weekly coaching themes for managers
Trigger
Weekly, every Monday morning
Recipe
Segment recent losses and identify the top execution gaps and objection patterns. Pull representative examples and quantify impact.
Outputs
Coaching themes, top gaps, example snippets, recommended focus areas.
Competitive enablement alert for active deals
Trigger
When competitor mentions spike in late-stage deals
Recipe
Identify which competitor narratives are showing up and which rebuttals correlate with wins. Summarize “what to say” and “landmines.”
Outputs
Alert, talk track guidance, objections and rebuttals, supporting deal examples.
Playbook adherence and messaging quality score
Trigger
Biweekly
Recipe
Score deals against your discovery and demo playbook. Identify where reps skip key steps or miss qualification signals.
Outputs
Score distribution, top failure modes, rep and team trends, recommended coaching actions.
Talk track update from wins
Trigger
Monthly, or when a new win theme emerges
Recipe
Analyze won deals to extract the talk tracks and proof points that show up most in successful outcomes.
Outputs
Updated talk track draft, proof points, examples, suggested training snippet.
Just-in-time rep answers in Slack
Trigger
On demand, when a rep asks a question or tags the bot
Recipe
Retrieve relevant deal-backed guidance for the question, grounded in approved sources and recent wins.
Outputs
Answer, supporting sources, link to relevant battlecard or asset.
Amanda Puzin
VP of Sales @ Fathom
"Hindsight helps our reps and stakeholders stay ahead and react quickly in competitive deals with the right message."
*Every coaching insight links back to deal evidence so managers can trust what they reinforce.
How it Works
Surfaces
Manager coaching briefs
Weekly themes and examples managers can use immediately.
Rep answers in Slack
Fast, consistent guidance in the moment deals are at risk.
Playbooks and training assets
Automatically drafted updates grounded in what wins deals today.
